AP Microeconomics โ€“ 2.5 International Trade & Public Policy

Trade: Opening the Market to the World

So far in Unit 2, we've treated markets as if they were closed systems โ€” just buyers and sellers within a single country. But real economies don't work that way. Smartphones come from China, cars from Germany, coffee from Brazil, oil from Saudi Arabia. When a country opens its market to international trade, foreign buyers and sellers join the picture, and the analysis changes.

Section 2.5 brings everything together. We're going to use the same demand and supply curves, the same surplus triangles, and the same DWL analysis from earlier sections โ€” but now we'll layer in a world price and see how trade reshapes the domestic market. We'll also revisit government intervention through two trade-specific policy tools: tariffs and quotas.

The big picture: Free trade increases total surplus for both trading countries. It's one of the few cases in microeconomics where opening markets unambiguously raises total welfare. But like with the policies in 2.4, trade creates winners and losers within each country โ€” consumers gain when imports are cheap, producers gain when exports are profitable, and the losing side often lobbies for protection.

This is also the section that closes out Unit 2. By the end, you'll have the complete toolkit for analyzing any competitive market โ€” open or closed, regulated or free. Let's dig in.

The World Price: The Pivotal Concept

Imagine a country before any international trade โ€” a "closed economy." The domestic price settles at the equilibrium point where domestic demand crosses domestic supply. Call this the autarky price (the price under no trade). Without trade, this is just the standard Pe we know from 2.3.

Now imagine the country opens its borders. Suddenly, the same good is available at the world price โ€” the price prevailing in international markets. Domestic buyers can choose to buy from foreign sellers; domestic sellers can choose to sell to foreign buyers. Whether the country ends up importing or exporting depends entirely on how the world price compares to the domestic equilibrium price.

World Price (Pw): The price at which a good is sold in the global market. We typically assume the country is a "price taker" โ€” small enough relative to the world market that its domestic decisions don't affect the world price. The world price is treated as a fixed horizontal line on the domestic supply-and-demand graph.

Two Cases, One Rule

Here's the decision tree:

Ifโ€ฆ Then the country becomesโ€ฆ Why
Pw < Pdomestic equilibrium An IMPORTER Foreign sellers can offer the good cheaper than domestic producers. Consumers buy from them, and the country imports the difference.
Pw > Pdomestic equilibrium An EXPORTER Domestic producers can fetch a higher price abroad than at home. They sell internationally, and the country exports the difference.
Pw = Pdomestic equilibrium Neither (no trade) Domestic and world prices match, so there's no benefit to trading either way.

๐Ÿง  Mental model: Compare prices first, THEN figure out the flow. Low world price โ†’ cheap imports come in. High world price โ†’ domestic goods flow out to chase the higher world price. The country adjusts in whichever direction the price differential pushes.

When the Country Imports (Pw < Pd)

Let's walk through the import case first. The domestic equilibrium price would be high if the country were closed. The world price is lower. Once trade opens, the domestic market price falls to match the world price โ€” because domestic sellers can't realistically charge more than what foreigners are offering for the same good.

Quantity Price D S Pd Pw world price Qs Qd IMPORTS = Qd โˆ’ Qs
When Pw < Pd, the country imports. Domestic consumers buy Qd at the lower world price; domestic producers only supply Qs. The gap (Qd โˆ’ Qs) is filled by imports.

What Happens in the Import Market

  • Domestic price falls from Pd to Pw.
  • Domestic consumers buy MORE at the lower price (Qd > Qe).
  • Domestic producers supply LESS at the lower price (Qs < Qe).
  • Imports = Qd โˆ’ Qs, the gap filled by foreign sellers.

Welfare Effects of Imports

Trade reshapes who gains and loses within the country. Here's how the surplus moves around:

  • Consumer Surplus rises substantially. Buyers pay a lower price AND consume more. CS expands downward (to the new lower price) and rightward (to the higher quantity).
  • Producer Surplus falls. Sellers receive a lower price AND sell less. PS shrinks dramatically.
  • Total Surplus RISES. The gain to consumers more than offsets the loss to producers. The difference is the new welfare created by trade.

๐ŸŽฏ Key takeaway: Imports create a NET GAIN in total surplus, but there are LOSERS โ€” domestic producers in the affected industry. This is why workers in import-affected industries (steel, textiles, manufacturing) often oppose free trade politically. The gains are widely distributed across all consumers; the losses are concentrated on a smaller group of producers.

When the Country Exports (Pw > Pd)

Now flip the case. The world price is HIGHER than the domestic equilibrium price. Domestic producers can earn more by selling abroad โ€” so they redirect supply toward foreign markets. The domestic price rises to match the world price (because no domestic seller would accept less than Pw when they could just export for that price).

Quantity Price D S Pd Pw world price Qd Qs EXPORTS = Qs โˆ’ Qd
When Pw > Pd, the country exports. Domestic producers supply Qs at the higher world price; domestic consumers only buy Qd. The gap (Qs โˆ’ Qd) is exported.

What Happens in the Export Market

  • Domestic price rises from Pd to Pw.
  • Domestic consumers buy LESS at the higher price (Qd < Qe).
  • Domestic producers supply MORE at the higher price (Qs > Qe).
  • Exports = Qs โˆ’ Qd, the surplus that's shipped abroad.

Welfare Effects of Exports

Mirror image of the import case:

  • Producer Surplus rises substantially. Sellers get a higher price AND sell more. PS expands upward and rightward.
  • Consumer Surplus falls. Buyers pay a higher price AND consume less.
  • Total Surplus RISES. The gain to producers exceeds the loss to consumers. Net welfare goes up.

Imports vs. Exports โ€” A Pattern

Imports (Pw < Pd) Exports (Pw > Pd)
Domestic priceFalls to PwRises to Pw
Domestic consumptionRisesFalls
Domestic productionFallsRises
Consumer SurplusRISES (gain)Falls (loss)
Producer SurplusFalls (loss)RISES (gain)
Total SurplusRISESRISES
Who pushes for trade?Consumers (gain)Producers (gain)
Who pushes against trade?Producers (lose)Consumers (lose)

๐Ÿง  The free-trade pattern: Regardless of whether trade brings imports or exports, total surplus rises. That's the big "gains from trade" insight โ€” trade is positive-sum. But within each country, there are losers, and they often push for protection. That's where tariffs and quotas enter the picture.

Tariffs โ€” A Tax on Imports

A tariff is a per-unit tax imposed by the government on imported goods. It's almost always used in import situations to protect domestic producers from foreign competition. Politically, tariffs are popular: they help local industries, generate government revenue, and have a long historical tradition. But economically, they almost always reduce total surplus.

Tariff: A per-unit tax the government imposes on imported goods. The tariff raises the price that domestic consumers pay for imports โ€” from Pw to Pw + tariff. Foreign sellers continue to receive Pw; the government collects the tariff revenue on each imported unit.

How a Tariff Works on the Graph

Start in the import case (Pw below the domestic equilibrium price). When the government imposes a tariff, the price within the domestic market rises to Pw + tariff. The graph adds a NEW horizontal line above the old world price:

Quantity Price D S Pw Pw+t Qs' Qd' Qs Qd Gov Revenue DWL DWL tariff
A tariff raises the import price from Pw to Pw+t. Domestic production rises (Qs' โ†’ Qs); consumption falls (Qd' โ†’ Qd); imports shrink. Government collects revenue (green rectangle). Two small DWL triangles appear (yellow).

Effects of a Tariff โ€” Step by Step

Compare the post-tariff outcome to the free-trade (no-tariff) outcome:

  • Domestic price rises from Pw to Pw + tariff.
  • Domestic production rises (Qs increases) โ€” domestic producers gain because they can sell more at the higher protected price.
  • Domestic consumption falls (Qd decreases) โ€” consumers buy less at the higher price.
  • Imports shrink โ€” the gap (Qd โˆ’ Qs) narrows. Some imports stop because higher domestic production replaces them; others stop because consumers cut back.
  • Government collects tariff revenue = tariff ร— (Qd โˆ’ Qs) โ€” the green rectangle.

Welfare Effects of a Tariff

Group Effect
Domestic Consumers LOSE. Higher price + less quantity โ†’ CS falls substantially.
Domestic Producers GAIN. Higher price + more domestic sales โ†’ PS rises.
Government GAINS revenue = tariff ร— (Qd โˆ’ Qs).
Foreign Producers LOSE โ€” they sell fewer units to this country. (Often offset by selling elsewhere; outside the domestic analysis.)
Total Surplus (domestic) FALLS. The gain to producers + government does NOT fully offset the consumer loss. The difference is the two DWL triangles.

Where Does the DWL Come From?

The two yellow DWL triangles each represent a different inefficiency:

  • Production-side DWL (left triangle): Domestic producers expand from Qs' to Qs. Those extra units have a higher production cost (MC) than the world price would have provided โ€” domestic resources are wastefully redirected to making things the country could have bought cheaper from abroad.
  • Consumption-side DWL (right triangle): Consumers cut back from Qd' to Qd. Those lost transactions would have been valuable trades where MB > MC at the world price โ€” they just don't happen because the tariff raised the domestic price.

๐ŸŽฏ The political economy of tariffs: Tariffs are popular politically because the gains (to domestic producers and the government) are concentrated and visible, while the losses (to consumers) are spread thinly across many people. Each consumer loses a small amount; each protected producer gains a lot. That asymmetry is why tariffs persist despite shrinking total welfare.

Quotas โ€” A Quantity Limit on Imports

The other main trade restriction is a quota. Instead of taxing imports, the government caps the quantity of imports allowed. "You can only ship 1 million units of this good into our country per year โ€” no more." Once the quota is reached, no additional imports are allowed.

Import Quota: A government-imposed limit on the quantity of a good that can be imported. The quota restricts the supply of imports and (if binding) raises the domestic price above the world price, just like a tariff โ€” but with one critical difference: the government does NOT collect any revenue.

Quotas Look Almost Identical to Tariffs

Here's the surprising part: an import quota produces essentially the same effects on price, quantity, and surplus as a properly-sized tariff. The graph looks identical, and the welfare effects on consumers, domestic producers, and total surplus are the same.

  • Domestic price rises above Pw (same as with a tariff).
  • Domestic production rises; domestic consumption falls; imports shrink.
  • CS falls; PS rises; DWL appears โ€” the same two triangles.

The One Crucial Difference: Where the Revenue Goes

Here's the key contrast that the AP exam tests repeatedly:

Tariff vs. Quota โ€” The Big Difference

Tariff: government collects revenue

Quota: foreign sellers (or importers with licenses) keep the revenue

With a tariff, the price wedge (Pw+t minus Pw) goes to the government. With a quota, that same price wedge exists โ€” domestic consumers pay a higher price than the world price โ€” but foreigners pocket that extra money instead of the government.

Why? Walk Through the Economics

Imagine a quota that limits imports to 100,000 units. Foreign producers can ship at most 100,000 units to this country. Those 100,000 units sell at the domestic price, which (because of the quota) is higher than Pw. So foreigners are now selling at the higher domestic price while still sourcing at the lower world price โ€” they capture the difference as extra profit.

If the government had imposed a tariff that produced the same reduction in imports, foreigners would still receive Pw while consumers would pay Pw+t. The government would pocket the wedge.

๐ŸŽฏ The economic verdict: Quotas and tariffs are equivalent in their CS, PS, and DWL effects. But tariffs are better for the country imposing them because the government keeps the revenue. With a quota, that revenue flows to foreign producers. From a national welfare standpoint, tariffs strictly dominate quotas.

Side-by-Side Comparison

Tariff Quota
What it restrictsPrice (taxes each imported unit)Quantity (limits total imports)
Effect on domestic priceRises by the tariff amountRises (similarly)
Effect on domestic CSFallsFalls (same)
Effect on domestic PSRisesRises (same)
ImportsDecreaseDecrease (same)
Government revenue?YES (= tariff ร— imports)NO (zero direct revenue)
Who keeps the price wedge?GovernmentForeign sellers (or importing license holders)
DWLTwo triangles (production + consumption)Same two triangles

Common Misconceptions That Cost You Points

Trade policy questions on the AP have specific traps the College Board returns to year after year. Don't fall for these.

  • "Free trade hurts countries that import goods." No โ€” trade ALWAYS raises total surplus, regardless of whether the country imports or exports. Trade just shifts WHO gains within each country. Importing countries see consumers gain; exporting countries see producers gain. But total welfare rises in both cases.
  • "If the world price is below the domestic price, the country must export." Backwards. Low world price means foreign sellers can undercut domestic ones โ†’ the country IMPORTS. High world price means domestic sellers can fetch more abroad โ†’ the country EXPORTS.
  • "A tariff hurts foreigners more than domestic consumers." Usually not. Most of the DWL is borne by domestic consumers paying higher prices. Foreigners just lose some sales (which they may replace by selling elsewhere). The biggest loser in the home market from a tariff is usually domestic consumers.
  • "Tariffs and quotas have completely different economic effects." They have IDENTICAL effects on prices, quantities, CS, PS, and DWL. The only difference is who collects the price wedge: government (tariff) vs. foreign sellers (quota). On the graph, they look the same.
  • "A quota generates government revenue equal to the tariff equivalent." NO. This is the most-tested distinction. A quota generates ZERO direct government revenue. The price wedge is captured by foreign producers or licensed importers โ€” not the home government.
  • "The world price is determined by the home country's demand and supply." Only true for very large countries that can affect the world market. For most AP questions, the country is a "price taker" โ€” small enough that its decisions don't move Pw. Treat Pw as fixed.
  • "Tariffs are good because they create jobs." They protect jobs in the specific industry but destroy jobs elsewhere. Higher prices mean consumers have less to spend on other goods, hurting employment in those sectors. Net effect on total employment is generally negative; total welfare is unambiguously negative.
  • "Domestic producers gain everything that foreigners lose under a tariff." Not quite. Some of what foreigners lose goes to domestic producers (rectangle of higher price ร— original imports), some goes to the government (tariff ร— imports), and some becomes DWL (the lost trades). It's a four-way split, not a one-to-one transfer.

โšก 2.5 Quiz: 5 Questions

Click an answer to lock it in. You'll get a deep walkthrough of every option. These reflect the exact question patterns the College Board uses on Unit 2 international-trade questions.

1. Country Z has a downward-sloping domestic demand curve and an upward-sloping domestic supply curve for widgets. In the absence of trade, the domestic equilibrium price of widgets is $Pd. Now Country Z opens to trade, and the world price Pw is below Pd. Which of the following will occur?

  • (A) Country Z will begin exporting widgets.
  • (B) Consumer surplus in Country Z will decrease.
  • (C) Domestic production of widgets in Country Z will decrease.
  • (D) The domestic price received by producers will increase.
  • (E) Total surplus in Country Z will fall.

โœ“ Correct answer: (C)

When Pw < Pd, the country IMPORTS the good. The domestic price falls from Pd down to Pw. At this lower price:

  • Domestic consumers buy MORE (Qd increases)
  • Domestic producers supply LESS (Qs decreases) โ† this is option (C) โœ“
  • The gap is filled by imports

So domestic production falls when imports flood in at the lower world price. Some domestic firms can't compete and reduce output.

โš ๏ธ The "low world price = exporter" trap: Students sometimes intuitively think "low price means easy to sell, so the country exports." Backwards. LOW world price means foreign sellers can undercut domestic ones โ€” so the country IMPORTS. The country imports goods that are cheaper abroad; it exports goods that are more valuable abroad.
Why the other options miss the mark
  • (A) Country Z will IMPORT, not export. When the world price is below the domestic price, foreign sellers compete domestic ones; the country becomes a net importer.
  • (B) Consumer surplus INCREASES (not decreases). Buyers pay a lower price and consume more โ€” that's a clear gain. CS expansion is one of the main benefits of importing.
  • (D) Producers receive a LOWER price (Pw instead of Pd), not a higher one. That's why domestic production falls.
  • (E) Total surplus RISES under free trade. The CS gain exceeds the PS loss; trade always creates net welfare gain in the standard model.

๐Ÿ”— Review: See "When the Country Imports." The decision rule: Pw < Pd โ†’ IMPORT. Domestic price falls, consumption rises, production falls, CS rises, PS falls, total surplus rises.

2. Country A both produces and imports cheese. If Country A imposes a tariff on imported cheese, which of the following will most likely occur in the domestic market for cheese?

  • (A) Consumer surplus will increase.
  • (B) Domestic production will increase.
  • (C) Total domestic consumption of cheese will increase.
  • (D) Producer surplus will decrease.
  • (E) The price paid by domestic consumers will decrease.

โœ“ Correct answer: (B)

A tariff raises the import price from Pw to Pw+t. At the higher domestic price:

  • Domestic producers can now profitably sell more units โ†’ domestic production RISES (option B) โœ“
  • Domestic consumers face higher prices โ†’ consumption falls
  • Imports shrink (some replaced by domestic production, some by reduced consumption)
  • CS falls; PS rises; government gains revenue; DWL appears

That's the core logic of trade protection: tariffs help domestic producers expand by raising the price they can charge.

โš ๏ธ The "tariff helps everyone in Country A" trap: Tariffs are politically popular because they're framed as "protecting domestic industry." But they hurt consumers (higher prices), and total domestic welfare actually FALLS because of DWL. The producer gains and government revenue together don't fully offset the consumer losses.
Why the other options miss the mark
  • (A) Consumer surplus DECREASES. Higher price + less quantity bought = clear loss for consumers. This is a core effect of any tariff.
  • (C) Total consumption DECREASES. Higher price reduces quantity demanded. Imports shrink and aren't fully replaced by domestic production.
  • (D) Producer surplus INCREASES. Higher prices + more domestic sales = clear gain for domestic producers. This is who tariffs are designed to help.
  • (E) Domestic consumers pay a HIGHER price (Pw+t), not a lower one. That's the entire mechanism of a tariff.

๐Ÿ”— Review: See "Effects of a Tariff โ€” Step by Step." Memorize the pattern: P rises, domestic Qs rises, domestic Qd falls, imports shrink, CS falls, PS rises, gov gets revenue, DWL appears.

3. Which of the following is the key difference between a per-unit tariff and an equivalent import quota (one that produces the same reduction in imports)?

  • (A) A tariff raises the domestic price, but a quota does not.
  • (B) A quota creates a deadweight loss, but a tariff does not.
  • (C) A tariff hurts domestic consumers; a quota helps them.
  • (D) A tariff generates government revenue, while a quota generates none (the price wedge goes to foreign sellers or importers).
  • (E) A tariff reduces imports, but a quota does not.

โœ“ Correct answer: (D)

This is the SINGLE most-tested distinction in 2.5. Tariffs and equivalent quotas produce IDENTICAL effects on:

  • Domestic price (both raise it)
  • Domestic production (both increase it)
  • Domestic consumption (both reduce it)
  • Quantity of imports (both shrink them)
  • Consumer surplus (both lower it)
  • Producer surplus (both raise it)
  • Deadweight loss (both create the same two triangles)

The ONE thing that differs is who keeps the "price wedge" โ€” the difference between the new higher domestic price and the world price, multiplied by the (reduced) quantity of imports.

  • Tariff: government collects this as tariff revenue.
  • Quota: foreign sellers (or domestic importers with licenses) keep this as extra profit, since they're now selling limited goods at the higher domestic price.

This makes tariffs strictly better than quotas for the country imposing them โ€” the country at least keeps the revenue domestically rather than losing it abroad.

โš ๏ธ The "they're totally different" trap: Students often assume tariffs and quotas have completely different welfare effects. They don't. They have identical effects on consumers, producers, and total DWL. The only difference is whether the government or foreigners pocket the price wedge.
Why the other options miss the mark
  • (A) Both raise the domestic price. A binding quota restricts supply, which forces the domestic price up just like a tariff would.
  • (B) Both create the same DWL triangles. The lost production and consumption inefficiencies happen under both policies.
  • (C) Both hurt domestic consumers equally. Higher domestic prices and lower consumption affect buyers the same way regardless of whether the restriction is price-based or quantity-based.
  • (E) Both reduce imports. A quota directly limits imports; a tariff reduces them indirectly by raising the price. Either way, imports fall.

๐Ÿ”— Review: See "Tariffs vs. Quotas โ€” Side-by-Side Comparison." The KEY difference: government revenue for tariffs vs. foreign rent for quotas. Memorize this.

4. A country that produces and exports wheat opens up to international trade. The world price of wheat is above the domestic equilibrium price. Compared to the no-trade situation, which of the following will occur in the domestic market?

  • (A) Consumer surplus decreases, producer surplus increases, and total surplus increases.
  • (B) Consumer surplus increases, producer surplus decreases, and total surplus increases.
  • (C) Consumer surplus decreases, producer surplus decreases, and total surplus decreases.
  • (D) Both consumer and producer surplus increase.
  • (E) Total surplus stays the same because the gains and losses cancel out.

โœ“ Correct answer: (A)

When Pw > Pd, the country EXPORTS the good. The domestic price rises from Pd up to Pw. At this higher price:

  • Consumer surplus DECREASES โ€” domestic consumers pay more and buy less.
  • Producer surplus INCREASES โ€” domestic producers receive a higher price AND sell more (exports add to the quantity they sell).
  • Total surplus INCREASES โ€” the PS gain exceeds the CS loss, so net welfare rises.

This is the mirror image of the import case. Exports help producers at the expense of consumers, but on net, the country gains.

โš ๏ธ The "exports must hurt consumers, so total surplus falls" trap: It's tempting to think that if CS falls, total surplus must fall too. Wrong โ€” the PS gain is LARGER than the CS loss whenever a country starts exporting. Trade always creates net welfare gain because it expands the size of the market.
Why the other options miss the mark
  • (B) Reverses the directions for CS and PS. Under exports, CS falls (higher prices for buyers) and PS rises (higher prices + larger quantity sold for sellers).
  • (C) Total surplus RISES under trade, not falls. This is a fundamental gains-from-trade result.
  • (D) Only PS increases. CS falls because domestic consumers pay the higher world price.
  • (E) Total surplus is not constant under trade. The market expands, and the gains to one group are LARGER than the losses to the other.

๐Ÿ”— Review: See "When the Country Exports" and the "Imports vs. Exports โ€” A Pattern" comparison table. Exports: P rises, consumption falls, production rises, CS falls, PS rises, total surplus rises.

5. A nation engages in international trade and is currently an importer of aluminum. Imposing an import tariff on aluminum will affect the domestic market in which of the following ways?

  • (A) Domestic quantity supplied increases; consumer surplus increases; producer surplus decreases.
  • (B) Domestic quantity supplied increases; consumer surplus decreases; producer surplus increases.
  • (C) Domestic quantity supplied stays the same; consumer surplus decreases; producer surplus decreases.
  • (D) Domestic quantity supplied decreases; consumer surplus increases; producer surplus decreases.
  • (E) Domestic quantity supplied decreases; consumer surplus increases; producer surplus increases.

โœ“ Correct answer: (B)

An import tariff raises the domestic price from Pw to Pw+t. Three immediate effects, each consistent with option (B):

  • Domestic quantity supplied INCREASES: At the higher price, domestic producers can profitably make more units. They move UP along the domestic supply curve. โœ“
  • Consumer surplus DECREASES: Buyers pay a higher price and consume less. Both effects shrink CS. โœ“
  • Producer surplus INCREASES: Domestic producers receive a higher price AND sell more units. Both effects expand PS. โœ“

This is the textbook three-way result of an import tariff. All three pieces consistently point in the directions option (B) describes.

โš ๏ธ The "ALL surplus falls" trap: Students sometimes assume that because total surplus falls with a tariff, both CS and PS must fall. Wrong โ€” CS falls and PS rises. They move in OPPOSITE directions. The net effect is negative only because the CS loss is larger than the combined PS gain + government revenue.
Why the other options miss the mark
  • (A) Backwards on consumer and producer surplus. CS DECREASES (not increases) and PS INCREASES (not decreases) under a tariff. The tariff helps domestic producers and hurts domestic consumers.
  • (C) Wrong on quantity supplied AND producer surplus. With a tariff, the higher protected price lets domestic firms expand output and earn more PS. Production rises, not stays the same.
  • (D) Backwards on quantity supplied. At the higher price, domestic supply EXPANDS โ€” that's the whole point of the protection. Domestic firms also get HIGHER PS, not lower.
  • (E) Half right (PS increases), but wrong on quantity supplied (it RISES at the higher price) and wrong on CS (which FALLS, not rises).

๐Ÿ”— Review: See the "Effects of a Tariff โ€” Step by Step" section. The three-pronged pattern: domestic supply โ†‘, domestic demand โ†“, imports โ†“. The welfare result: CS โ†“, PS โ†‘, gov revenue โ†‘, total surplus โ†“ (DWL appears).

๐ŸŽ‰ You've completed Unit 2! Take the full Unit 2 Practice Test โ†’

End of Section 2.5 โ€” and end of Unit 2! Up next: Unit 3 โ€” Production, Cost & Perfect Competition. We'll go inside the firm to see exactly how producers make their decisions, and meet the perfectly competitive market model that's been quietly underlying everything we've done in Unit 2.

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